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| 01 - Campaign Strategy Primer.pdf |
| 01 - Introduction .mp4 |
| 02 - Starting a Campaign.mp4 |
| 03 - Assessing Your Candidate .mp4 |
| 03 - Assessing Your Candidate.mp4 |
| 04 - Researching Your Opponent .mp4 |
| 05 - Working on a Campaign .mp4 |
| 06 - The Campaign Plan .mp4 |
| 07 - Understanding the Electorate and Targeting Voters .mp4 |
| 08 - Polling and Focus Groups .mp4 |
| 09 - Budgeting and Fundraising .mp4 |
| 10 - The Campaign Message .mp4 |
| 11 - Campaign Messaging Case Study .mp4 |
| 12 - Public Appearances .mp4 |
| 13 - Getting Your Message Out .mp4 |
| 14 - Harnessing Social Media .mp4 |
| 15 - Direct Mail .mp4 |
| 16 - Slogans and Logos .mp4 |
| 17 - Supporting Your Candidate .mp4 |
| 18 - Mobilizing Volunteers .mp4 |
| 19 - Debates .mp4 |
| 20 - Keeping the Campaign on Track .mp4 |
| 21 - Identifying Influencers .mp4 |
| 22 - The End of the Race .mp4 |
| 23 - The Current State of Politics .mp4 |
| 24 - Parting Words .mp4 |